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Jewelry chain shuffling thousands of companies refuse to record

Industry Association, said the record still does not carry "time bomb" care "too late"


"Jewelry industry will experience a new shuffle." Recent jewelry from China Jade Jewelry Industry Association, Shenzhen, gold and jewelry trade associations and other organizations, the "Jewelry Retail Management Forum", the China Chain Store & Franchise Association Deputy Secretary-General Wu Ruiling sent a such a voice.


Caused "reshuffle" the source, she pointed to the Ministry of Commerce promulgated franchise record management. Corresponding with the approach, it is widely known in the industry embarrassing fact: So far, the jewelry industry, only two carried out for the record, the most in the nation's leading jewelry industry, with thousands of jewelry enterprises in Shenzhen, the proportion also lower than one thousandth of the level. In a corporate game with the national policy, the end result is bound to affect the Shenzhen jewelry, and even the Chinese jewelry industry trend and pattern.


New rules "were praised"
"Aware of this provision, but do not know the specific content." Shenzhen is responsible for many jewelry related businesses per capita muttered vaguely.


Do not want to dwell on the many business requirements, last year the Ministry of Commerce to develop "commercial franchise regulations," since the promulgation of many chain operator raised widespread concern and controversy. Under the Ordinance, shall, for the first time franchise business franchise contract entered into within 15 days, to the commerce department for the record; the provisions of these Regulations has been engaged in franchise activities of licensed operators should be in May 1, 2008 prior to the commerce department record. This regulation not only makes the franchise more transparent, standardized, and effective way to eliminate the appearance of franchisee deceived, but to protect corporate and regulations on corporate brand also has a large upgrade. A company official told reporters that, in previous years there have been many companies cheat franchisees money, resulting in franchisee deceived, in addition, some enterprises malicious "misappropriating" the conditions were inconsistent with such commitments, damaging the reputation of the entire chain , the promulgation of new regulations will undoubtedly have played the entire market, the role specification.


But issued nearly a year's time, this Ordinance is, "were praised." Including retail and beauty industries, including many of the chain, to record the proportion of enterprises are relatively low, while the jewelry industry is undoubtedly the lowest proportion. Franchise by the Department of Commerce, business information management systems found in the jewelry area only two enterprises in Shenzhen, a record, and that the jewelry industry in Shenzhen itself is far from commensurate with the level of development. Luohu District, Shenzhen, the water in the shell, a small piece of the regional concentration of thousands of gold and jewelry business, has formed a shell of water as the standard International Jewelry Trade Center Jewelry procurement platform for the heart. There is also become the largest gold jewelry base, Shenzhen has become a major production base of jewelry, according to statistics, Shenzhen jewelry production and sales account for more than 70% of the country, Shenzhen, China's jewelry industry, jewelry has become the vane, occupies the absolute right to speak.


Shenzhen are actively preparing to declare a jewelry company official said that "filing system" to some degree is a qualification, and requires very strict. Not only for their own business conditions, even for network distribution, sales and so on in detail the provisions of this threshold is very high, do not have the considerable strength of the enterprise is difficult to meet the conditions. Shenzhen despite the large number of jewelry companies, but most are quite small, the strength can not be achieved.


Business would not be subject


Jewelry enterprises in Shenzhen, the Millennium Star, Jinda Fu, Zhou Dasheng these famous brands in the country, but without exception, are not implemented for the record, and these companies have hundreds of chain stores. Kyrgyzstan League record of Shenzhen, one of the few dedicated to joining the franchise chain's vice president Cheng Yajun said, "filing system" for the dominant enterprise is actually a constraint. She explained that the Ordinance Information Disclosure Regulations also require the franchisee shall establish and implement a complete information disclosure system to provide companies joined the case, franchise and other fees and collection methods, even including the company's financial operating conditions, etc. sensitive information. Moreover, the franchisee's freedom, efforts to further increase the protection, such as the time requirement for joining no less than three years, the investment is large, decoration and other operating expenses more franchisee, you can prevent some unscrupulous companies Cooperation 2012 will terminate the agreement, the franchisee lose everything to happen.

About the Author:
I am an expert from China Manufacturers, usually analyzes all kind of industries situation, such as dry eraser board , dry wipe boards.

Author: yaya